Marketing Automation Built for Generosity

Personalize donor communications. Build lasting relationships. Save time and money.

Schedule a Demo
Behavior-driven marketing automation for nonprofits Behavior-driven marketing automation for nonprofits

Behavior-Driven Automation

Send automated emails or assign tasks based on giving patterns, campaign participation, location or even social/financial lead scoring. Use donor personas to create a Donor Journey toward expanded generosity.

Marketing Automation for Nonprofits

More than Just Email

Use our omni-channel approach to create a consistent conversation. Easily integrate your email communication with your direct mail tactics, event attendance or even major donor strategy.

  • Automatically assign tasks to team members for handwritten notes, calls, etc.
  • Use workflows to Tag donors or update direct mail segmentation data
  • Add delays in communications or email series
Ray Deck III Founder & Executive Director
Skookum Kids
“I made it my mission to make a personal friend out of every donor. Virtuous facilitates all the personal connections with my donors so that my brain is free to hold other things.”
Nonprofit marketing automation with pre-built best practices templates

Best Practice Workflows to Deepen Relationships & Save Time

Many nonprofits don't know where to start with marketing automation. Our fundraising experts have created leading-edge workflows that allow you to start personalizing communication with no prior experience.

  • Leverage popular pre-built queries to increase donor retention - or identify planned gift candidates, potential advocates and major donor prospects.
  • Choose from best practice automation templates to begin personalizing communication with each segment.

Optimize Your Marketing Efforts and Increase ROI

  • Measure open, click through and engagement rates on your email communications
  • Monitor the movement of names from one persona to another over time
  • Track communications, open rates and workflow data down to the donor level
  • Create custom searches and tailor workflows using our full-featured query builder
Increase ROI with nonprofit marketing automation

Ready to see how Virtuous Marketing Automation can help you save time, raise more money & do more good?

Schedule a Live Demo