It's time to treat all your donors like major donors

Virtuous is the Responsive Nonprofit CRM & Marketing Automation Platform helping build better donor relationships.

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The All-in-One Nonprofit Growth Platform

One conversation. Multiple channels. Better relationships.

Responsive Nonprofit CRM

Increase giving with the new generation of nonprofit CRM that moves you simply “managing” donors to building meaningful relationships with ALL your constituents

Popular Features
  • Predictive data-analytics
  • Insight rich reporting
  • Social & email integration
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Marketing Automation

Cultivate relationships with every donor like they are a major donor. Automate communication in each donor's journey to respond to donor behavior in real time.

Popular Features
  • Donor journey automation
  • Email marketing
  • Engagement tracking
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Online Giving

Create frictionless donation, lead, event and volunteer forms that are fully integrated into your site. Open a line of communication with donors by connecting your site to your CRM.

Popular Features
  • Flexible giving forms
  • Donor portals
  • Prospect / email forms
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"Virtuous is custom designed for the needs of fundraisers. It's the most donor-centered software I've ever used."

Jamie Trussell, Chief Development Officer | Adult & Teen Challenge

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Responsive Donor Management

Powerful & Easy to Use Responsive Nonprofit CRM

Virtuous Responsive CRM is designed to build better donor relationships. Our donor software is feature-rich enough to meet all of your complex fundraising needs and help you create more personal connections with your constituents.

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Nonprofit CRM - customized dashboards and reporting

Marketing Automation & Email Platform

Personalize Your Donor Communications

Robust email marketing & marketing automation including the ability to automate tasks, letters and data updates. Virtuous Automation saves you time and raises more money by scaling personalized messages to your entire donor file. Easily build and send bulk email directly from Virtuous. Choose from our email template library, sync email lists with donor searches, and merge in ANY donor related fields to increase response rates.

Learn more about Virtuous Automation & Email

Integrated Online Giving Platform

Raise more money with Virtuous Giving™

Frictionless, customizable online giving forms and credit card processing tools take the pain out of giving. Integrated marketing automation and donor portals provide donors with the kind of personalized, high-touch follow-up that creates loyalty and inspires bigger gifts.

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Nonprofit Online Donation Processing with Embeddable Giving Forms

The World's Leading Nonprofits Trust Virtuous

  • American Foundation for Suicide Prevention
  • Meals on Wheels
  • Comic-Con
  • Operation Mobilization
  • Habitat for Humanity
  • Catholic Charities
  • Teen Challenge

Cloud Integrations

Connect Virtuous to Your Favorite Tools

Integrate with popular online giving & email marketing tools, pull in wealth & social data or sync Virtuous to your accounting system or check scanning solutions.

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Free Resources for Nonprofits

The Latest from the Virtuous Blog

Gabe Cooper talks The Responsive Framework at NIO Summit 2019.

[WATCH] Virtuous Reveals Responsive Fundraising at 2019 N...

A few months ago, Gabe was asked to speak at the NIO Summit, hosted by our partners at NextAfter. While everyone at Virtuous appreciates any opport... Read The Article
Marketing automation is critical for modern donors.

Why Marketing Automation for Nonprofits Matters to New Do...

When we talk about marketing automation for nonprofits, it’s easy to see what the organization gets out of it. Better communication with less ted... Read The Article
Recruit responsive fundraising stakeholders to grow giving from donors.

3 Critical Stakeholders in Responsive Fundraising

Being the first in your organization to believe in responsive fundraising is exciting. You see the value in treating every donor like a major donor... Read The Article
Learn 6 donor retention strategies.

Better Donor Retention: 6 Strategies for Closing the Loop

We have to talk about donor retention. I know, I don’t want to either.  I can already feel you wincing, and I don’t blame you. If you’re a f... Read The Article
Help donors give the most on this Giving Tuesday.

#GivingTuesday: Doubling Donations this December 3

Contributed by Taylor Gibbs from Double the Donation.  As Giving Tuesday approaches, nonprofits everywhere are getting ready to make the most of t... Read The Article
Fundraising tools can build powerful giving strategies

Fundraising Tools You Should be Using to Increase Revenue

This post was contributed by Hannah Silvers from Double the Donation.  Fundraising comes with a lot of uncertainty in the nonprofit world. Often, ... Read The Article

Support, Data Migration & Marketing Services

We've Been in Your Shoes

Our team is committed to ensuring your success at every step of the journey. We'll work tirelessly to identify the biggest pain points - and your biggest opportunities to grow giving. We then help with training, data migration and software support to ensure you meet your goals.

Customer Success

See How Virtuous Nonprofit CRM & Marketing Platform Can Empower Your Organization

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