Virtuous Nonprofit Blog

Nonprofit content marketing relies on donor signals.

How to Create Nonprofit Content Marketing Strategies Using Donor Signals

Nonprofit content marketing is a powerful way to find new potential donors and bring them closer to your cause. It gives you the freedom to frame your cause in ways that will drive people to take action. But, only if you do it right.  Many nonprofits use content marketing simply to tell the same story….

Read the Post

Digital Marketing Best Practices for Nonprofits: What Is A/B Testing?

We know that digital marketing best practices for nonprofits can be even more complicated to implement than their for-profit counterparts. The standards evolve every year. It takes tremendous resources to understand the changes. Not to mention, you also need support from the larger organization to make any necessary changes. Plus, find space in the budget…

Read the Post

nonprofit guide to testing and optimization

The Nonprofit Guide to Testing and Optimization

“Creative experimentation propels our culture forward. That our stories of innovation tend to glorify the breakthroughs and edit out all the experimental mistakes doesn’t mean that mistakes play a trivial role. As any artist or scientist knows, without some protected, even sacred space for mistakes, innovation would cease.” – Evgeny Morozov Our final blog post in…

Read the Post

4 agile startup practices empowering nonprofits

4 Agile Startup Practices Empowering Nonprofits

“Learn from yesterday, live for today, hope for tomorrow. The important thing is not to stop questioning.” – Albert Einstein Part 2 in our blog series on innovation focuses on fast innovation using Agile Methodologies. Many of our readers may be unfamiliar with the term “Agile” or “Agile Development.”  The origins of Agile come from…

Read the Post

3 tech startup principles that will transform your nonprofit

3 Tech Startup Principles that Will Transform Your Nonprofit

Do you ever feel like your nonprofit is living in the dark ages when it comes to technology and innovation? Our team has been building technology for nonprofits for over a decade. And after working with hundreds of nonprofits, we’ve found one thing to be consistently true: nonprofits are bad at change. Most nonprofits resist…

Read the Post

Getting started with a/b testing

Getting Started with A/B Testing

You have seen the lifts that other nonprofits are getting from A/B testing, and now you are ready to do it yourself. But you might not be sure exactly where or how to start. So in this A/B testing guide for nonprofits, you will find some tips to begin optimizing your online fundraising so you…

Read the Post

Sign-up to get all the best and latest resources delivered right to your inbox.