Virtuous Nonprofit Blog

Fundraising tools can build powerful giving strategies

Fundraising Tools You Should be Using to Increase Revenue

This post was contributed by Hannah Silvers from Double the Donation.  Fundraising comes with a lot of uncertainty in the nonprofit world. Often, it’s hard to know where to start. Getting started is only half the battle—it can be even more challenging to increase the revenue that you’re receiving. What you might not know is…

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P2P fundraising can increase your revenue and efficiency.

4 Strategies for Growing Your P2P Fundraising Campaigns

Peer-to-peer fundraising helps your nonprofit reach new donors, engage your current supporters and increase giving without a substantial lift from your employees. It activates donors and brings them closer to the work you’re doing. But, without a plan for how to identify the right donors for your P2P fundraising campaigns and how to recruit them,…

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Nonprofits use empathy with responsive fundraising.

Empathy: The Key To Responsive Fundraising

All giving is personal. Whether the donation amount is $100 or $1 million, that person is giving as much as they can in that moment to help affect change in the world. Donors should not be punished with lackluster relationships simply because they don’t have the resources to give more.  Up until now, it’s been…

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5 Essential Responsive Nonprofit Characteristics

5 Essential Responsive Nonprofit Characteristics Although nonprofits are all working towards unique goals, there are some common traits that exists among most of them. A belief in the possibilities of the future, for example, is something you’ll find in organizations and the individuals that make up the organization. While most nonprofit characteristics are general, there…

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Nonprfit trends

Responsive Fundraising: The Nonprofit Growth Trend You Can’t Afford to Ignore

Change is constant. Trends, styles, technologies and cultural norms shift every day. Sometimes it happens suddenly, like the first time you were able to FaceTime your friend on the other side of the country. Remember that feeling?  More often, though, it happens slowly. In ways that are harder to notice. One night, your phone updates…

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Getting Your Nonprofit Board Members to Commit to Fundraising Efforts

It’s always interesting to ask a development manager or executive director, “How’s your board at fundraising?” Because they almost all make the same sound:  “MEH.”  What’s the deal? Board members are some of the most generous, dedicated volunteers your organization has. They personally take fiduciary responsibility for your organization—practically the definition of a vested interest…

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Modern Nonprofits Inspire Commitment, Not Donor Loyalty

In the past, nonprofits have focused much of their efforts on growing donor loyalty. The objective was to find people who would automatically give to the organization multiple times, year over year. In a best case scenario, nonprofits could largely leave these donors alone until it was time to ask for additional giving.  Unfortunately, those…

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4 New Nonprofit Fundraising Techniques

The fundraising landscape has changed significantly in the past ten years, and nonprofits have to adapt to succeed. Trying new fundraising techniques can help your organization grow and meet donors’ rising expectations. But where should you start?  What’s Changed In Nonprofit Fundraising?  Donors, nonprofit professionals, and technology have all shifted, making new kinds of fundraising…

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The One Nonprofit Development Strategy You Probably Haven’t Tried

“Stay in touch.” “Center the donor in your storytelling.” “Show impact.” Do you use any of these as your nonprofit development strategy? Of course, you do. And so is everyone else.  These are helpful strategies, but they aren’t going to make you stand out to your donors. Best practices aren’t exactly unique.  As organizations struggle…

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Beyond Donate: CTAs that Make Nonprofit Websites More Effective

You’re working hard to push as much traffic to your website as possible, in hopes that everyone who visits it will click that great big donate button at the top. But what about the potential donors who are on your website, but not quite ready to give?  Without another call to action (CTA) you’ll lose…

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