Virtuous Nonprofit Blog

P2P fundraising can increase your revenue and efficiency.

4 Strategies for Growing Your P2P Fundraising Campaigns

Peer-to-peer fundraising helps your nonprofit reach new donors, engage your current supporters and increase giving without a substantial lift from your employees. It activates donors and brings them closer to the work you’re doing. But, without a plan for how to identify the right donors for your P2P fundraising campaigns and how to recruit them,…

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Nonprofits use empathy with responsive fundraising.

Empathy: The Key To Responsive Fundraising

All giving is personal. Whether the donation amount is $100 or $1 million, that person is giving as much as they can in that moment to help affect change in the world. Donors should not be punished with lackluster relationships simply because they don’t have the resources to give more.  Up until now, it’s been…

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5 Essential Responsive Nonprofit Characteristics

5 Essential Responsive Nonprofit Characteristics Although nonprofits are all working towards unique goals, there are some common traits that exists among most of them. A belief in the possibilities of the future, for example, is something you’ll find in organizations and the individuals that make up the organization. While most nonprofit characteristics are general, there…

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Responsive Fundraising Tips

5 Responsive Nonprofit Values Your Organization Needs

While the term “responsive nonprofit” may be new to you and your team, the characteristics are hopefully very familiar. The goal of adopting a responsive framework for fundraising and donor connections is not to abandon everything about your current organization. It’s the opposite actually. We want to help you identify and highlight the characteristics that…

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How A Clean Donor Database Improves Responsive Fundraising

Can you use all the donor data in your database? Is it accessible, relevant and clean? Why not? If you’re like a lot of development professionals, the state of your data isn’t your fault. You inherited a database from the people who came before you, who might have followed donor database best practices…or might not…

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Nonprofit Marketing Isn’t A Bad Thing

Does the word “marketing” make you nervous? When you think about marketing your nonprofit organization, do you feel unqualified or unsure of what you’re supposed to be doing?  Does the whole thing feel a little…icky? If so, you may be thinking about nonprofit marketing all it wrong. Marketing your nonprofit isn’t about “selling” your organization,…

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Nonprfit trends

Responsive Fundraising: The Nonprofit Growth Trend You Can’t Afford to Ignore

Change is constant. Trends, styles, technologies and cultural norms shift every day. Sometimes it happens suddenly, like the first time you were able to FaceTime your friend on the other side of the country. Remember that feeling?  More often, though, it happens slowly. In ways that are harder to notice. One night, your phone updates…

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How to Grow a Nonprofit Organization in 3 Steps

Do you want to grow your nonprofit, but aren’t sure how? Are you finding that your traditional fundraising strategies aren’t delivering like they used to? It’s not just you! The world has changed, and donor expectations, habits and trends have changed with it.  This doesn’t mean that nonprofits are doomed. It just means that you’ll…

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[PODCAST] Nonprofit Resource and Website Strategies from Stephen Boudreau from Ascendio & Raise Donors

Stephen Bourdreau is the co-founder of Ascendio and RaiseDonors, but he is also an incredible leader and creative thinker. He’s spent years helping nonprofits leverage their websites and other technology to get out of survival mode and start to grow in meaningful ways. Listen to the whole episode here: Key Takeaways Here are the top takeaways from our conversation…

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How Nonprofit Operations Teams Are Merging to Reach the Modern Donor

New expectations from modern donors changed more than fundraising strategies. In some cases, entire nonprofit operations teams and cultures evolved to meet the demands. These responsive nonprofits smartly identified that silos were hindering their growth, rather than serving it. Not all organizations have made the shift, however. Many continue to repeat the same tactics, hoping to eventually…

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