Virtuous Nonprofit Blog
The Right Tools Make all the Difference: Part 1
Raising money is hard. Really hard. Not only do you have to identify donors who are passionate about the challenges your organization is committed to solving, but you have to break through the barrage of communication that competes for the attention of your donors. On top of this, you have at least 83 tasks you…
Trick or Treat!
I don’t know how I made it through childhood. By today’s norms of bubblewrapping children from every potential mishap, my parents would surely have been frowned upon. Or arrested. Probably both. Halloween was just outright child neglect compared to how parents operate today. We didn’t buy costumes, we made them – and by “we,” I…
How You Can Use Data To Increase ROI – The Right Way
I hate ROI. Not in and of itself but mainly how it’s been applied to fundraising for nonprofits. Organizations that operate on scarce resources absolutely need to focus on efficiency, effectiveness and delivering great results. But I think we often get it slightly wrong. And because of this, we end up in some of the…
The Virtuous Worldview Part 1 : How Virtuous is Re-imagining Generosity
Occasionally, I get asked how Virtuous is “different” from other nonprofit CRMs. I thought it might be helpful to write a couple blog posts that outline our particular views on generosity software. Part of the Virtuous value lies in the fact that our software team builds beautiful, easy-to-use software. That said, these blog posts won’t focus on…
Monthly Giving Programs: Good for You & Your Givers
Tithing. Allowance. Netflix. All examples of regular payments we make that are often done on a monthly basis. We give to churches, our children and pay bills monthly so it only makes sense that we would do our philanthropy in the same way. And while the concept of monthly giving has been prevalent in fundraising…
5 Experiments You Can Learn For Online Giving
I want to be a charity nerd. Not in the “foolish or contemptible person who lacks social skills or is boringly studious” way but the “single-minded expert in a particular technical field” way (thanks for the definitions Google). Not only because I want to be an expert in my field, but also because being a…
I Like My Coffee Shaken – Not Stirred
My daughter is getting married in less than two weeks. Don’t congratulate me. It is a bit like winning the Price is Right Showcase Showdown. While I am thrilled to win a wonderful new son, the bill I will receive after is a bit of a buzz kill. So to celebrate my daughter’s impending nuptials,…
Why You Need To Say Goodbye To Some Donors. And How You Can Do It
I have a Roberto Alomar Toronto Blue Jay’s jersey that I absolutely love. He was my favorite player when the Jays won the World Series in 1992 and again in 1993 when I was 8 and 9 years old. Quite a formative time in the life of a young baseball player and sports fan. Here’s…
How Knowing Your Donors Can Inspire Generosity
I have a friend who doesn’t like to answer his phone. For every 100 times I call him, I get his voicemail 99 times. When I send him a text message, on the other hand, I get a response within a minute or two, without fail. I’m sure you know people like this. Then there’s…
4 Writing Tips For Great Year-End Fundraising
The Fall means different things to different people, but in the charity world, it means the start of ‘fundraising season’. Yes, those 3 months at the end of the year where more money is raised and given than any other. It’s also when communications ramp up and the battle for donors’ hearts, minds, and mailboxes…
