Virtuous Nonprofit Blog

How to Grow a Nonprofit Organization in 3 Steps

Do you want to grow your nonprofit, but aren’t sure how? Are you finding that your traditional fundraising strategies aren’t delivering like they used to? It’s not just you! The world has changed, and donor expectations, habits and trends have changed with it.  This doesn’t mean that nonprofits are doomed. It just means that you’ll…

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[PODCAST] Nonprofit Resource and Website Strategies from Stephen Boudreau from Ascendio & Raise Donors

Stephen Bourdreau is the co-founder of Ascendio and RaiseDonors, but he is also an incredible leader and creative thinker. He’s spent years helping nonprofits leverage their websites and other technology to get out of survival mode and start to grow in meaningful ways. Listen to the whole episode here: Key Takeaways Here are the top takeaways from our conversation…

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How Nonprofit Operations Teams Are Merging to Reach the Modern Donor

New expectations from modern donors changed more than fundraising strategies. In some cases, entire nonprofit operations teams and cultures evolved to meet the demands. These responsive nonprofits smartly identified that silos were hindering their growth, rather than serving it. Not all organizations have made the shift, however. Many continue to repeat the same tactics, hoping to eventually…

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How Reactive & Proactive Donor Engagement Strategies Increase Retention

Responsive fundraising puts the donor at the center of your fundraising and grows giving by personalizing each donors’ journey. Before we can dive in and talk about how you can use proactive and reactive engagement strategies, we must start with what informs how your nonprofit should engage each donor: listening. Listen First Today, the demand for your…

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Manage Your Donor Database Migration in 5 Steps

Here’s a fun thing you can do the next time you attend a fundraising conference. Force any nonprofit database admin break into a cold sweat with just three words. What three words, you ask? “Donor database migration.” Yes, a lot of people will tell you horror stories about their experiences with moving to a new…

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How to Tell Nonprofit Impact Stories (and Where)

How do you inspire generosity, demonstrate the difference your donors make, and showcase your nonprofit’s work?  Tell a story.  Storytelling engages the mind and the heart. Research shows that storytelling can impact our brain chemistry, help us learn, and encourage us to care about strangers. Since motivating people to care about strangers is one of…

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Getting Your Nonprofit Board Members to Commit to Fundraising Efforts

It’s always interesting to ask a development manager or executive director, “How’s your board at fundraising?” Because they almost all make the same sound:  “MEH.”  What’s the deal? Board members are some of the most generous, dedicated volunteers your organization has. They personally take fiduciary responsibility for your organization—practically the definition of a vested interest…

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Modern Nonprofits Inspire Commitment, Not Donor Loyalty

In the past, nonprofits have focused much of their efforts on growing donor loyalty. The objective was to find people who would automatically give to the organization multiple times, year over year. In a best case scenario, nonprofits could largely leave these donors alone until it was time to ask for additional giving.  Unfortunately, those…

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Modern Donor Stewardship Requires More Listening

Modern donor stewardship looks completely different than anything we’ve seen in the past. We’re not talking about smartphones and email. Those are technology trends your organization has already adapted to. We’re talking about something bigger, but much more subtle. In the last few years, we’ve seen what is possible in terms of understanding what your…

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[Podcast] Carter Crockett Talks Nonprofit Growth: Flourishing vs. Winning

Carter Crockett is an entrepreneur and a scholar who uses teachings from ancient philosophers to foster nonprofit growth. He works with startups and nonprofits to help people scale through storytelling, culture building and marketing strategies.  He’s a fractional CEO, or CMO, and kind of a marketing genius. He also has an interesting background as former…

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