Virtuous Nonprofit Blog

What is Compassion Fatigue and How Can Storytelling Prevent It?

Raise your hand if you’ve ever turned off the news because it was just too much to handle.  Yeah, me, too.  That’s a sign of compassion fatigue.  Caring deeply about people can start to affect all of us over time. Our hearts and brains can only process so much information about the causes we care…

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build better donor connections

How to Leverage Data to Build a Better Connection with Donors

Reports have revealed the number of nonprofits using some sort of customer relationship management (CRM) software to manage their donor and volunteer relationships is growing. To a biased provider of a nonprofit CRM like us, this is good news (of course). But we also love to hear this because it means these organizations are taking…

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How to prevent donor fatigue

Preventing Donor Fatigue

It’s the thought that occurs while you lay awake thinking about your latest campaign, “With all of this communications being sent are we wearing out our donors?” The fear of donor fatigue is real, but I believe is misplaced. I think what organizations or fundraisers think is donor fatigue is really irrelevant communication or bad…

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